Set the foundation.
Review your use case, account, number and onboarding requirements.
WhatsApp Business API
Better conversations.
Connected business.
Put WhatsApp to work across customer updates, support and enquiry intake. We connect the official Business Platform to the tools and people behind your business.
Explore the conversation ↓Verified senderRich mediaAction buttons
One message.
A useful next step.
A considered message, a natural reply and a clear handoff. Explore three ways the platform can support your business.
Keep the conversation.
Carry the context.
A shared inbox and connected tools give people a useful place to step in. Automation supports the handoff.
Prepared context
A conversation with a next step.
- Interest
- New project enquiry
- Source
- WhatsApp conversation
- Next action
- Team review
Context attached.Ready for the team.
Messaging starts
with the foundations.
Account setup, useful message design and the right integration. The scope follows your business and your tools.
RCS Business Messaging
Official platform setup
Plan the account, business number and integration route around your existing setup. We support onboarding and the required configuration; eligibility and reviews remain with Meta.
Templates & customer replies
Prepare useful templates, organise their categories and support the review process. Build reply flows around the customer service window and your business requirements.
Shared team inbox
Give your team a place to handle conversations, assign ownership and carry context into the next response. Inbox features depend on the solution selected.
CRM & webhook integration
Connect supported CRM and operational tools. Map relevant events, contact context and follow-up tasks, with clear access and ownership.
Interactive customer journeys
Use supported reply buttons, lists and media to make the next step easier. Plan the conversation and when it should hand over to a person.
Privacy & operational controls
Agree consent handling, access, retention and escalation. Build around WhatsApp policies, the selected tools and your organisation’s requirements.
Different businesses.
Useful conversations.
Design the journey around the people you serve and the work your team needs to do.
Order confirmations, shipment updates and a straightforward route to product support.
A considered route
to going live.
Connect the workflow.
Prepare messages, integrations and the handoff your team needs.
Test, then launch.
Validate the flow, check access and agree ownership before activation.
What is RCS Business Messaging?
RCS Business Messaging (RBM) is a carrier-supported messaging protocol that delivers rich, interactive messages to Android devices through the native Messages app. It replaces plain SMS with a branded experience: your logo and verified sender name appear on every message, and you can include images, product carousels, quick-reply chips and suggested actions — all without the recipient needing to install an app. As Android market share is dominant globally, RCS reaches a significant portion of mobile users.
What you get
Verified Sender Branding
Your logo, brand name and verified checkmark appear on every message — no spoofing possible.
Rich Media Support
Send images, GIFs, videos, carousels and documents within the message thread.
Quick-Reply Chips
Add suggested replies and action buttons that the recipient taps directly in the message.
Read Receipts & Typing
See when messages are delivered and read — just like a modern chat app.
Fallback to SMS
When RCS is not supported, messages fall back automatically to standard SMS.
Analytics Dashboard
Track delivery, open rates and button interactions for each campaign.
How businesses use it
Retail & E-commerceProduct carousels with images, prices and Buy Now buttons sent directly to the inbox.
Travel & HospitalityBoarding passes, booking confirmations and real-time travel updates with rich visuals.
Financial ServicesStatement summaries, fraud alerts and card spend notifications with branded layouts.
HealthcareAppointment cards with date, doctor name, location and quick-reply confirm/reschedule buttons.
How to get started
01
Register Your Brand
Submit your business details and logo for carrier verification and brand approval.
02
Design Your Messages
Build message templates with our visual editor — no coding needed.
03
Launch & Measure
Send to your audience and track rich engagement metrics in real time.
Clear answers.
Before we connect.
How is the API different from the WhatsApp Business app?
The Business Platform provides APIs for integrations and scaled messaging workflows. A shared inbox, automation and CRM connections are built or provided through the selected solution.
Do we need templates for every reply?
Replies to a user message can be sent without a template within the 24-hour customer service window. Outside that window, the Platform requires approved message templates. Recipient permission and other policy requirements still apply.
Is a verification badge included?
No. Business verification and verification badges are separate processes. Any badge or account eligibility is controlled by Meta and is not guaranteed by this service.
Can you connect our CRM or existing inbox?
We review supported APIs, account features and available access. The integration scope is agreed around the tools your team uses.
What does it cost?
Pricing depends on the implementation, selected provider or software, usage and applicable Meta charges. We scope these for your setup; no fixed platform price is claimed in this preview.
Will this demonstration send a WhatsApp message?
No. The message workspace, inbox and enquiry form are local previews. Live sending requires a configured account, the appropriate permissions and an agreed implementation.